Marketings

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Generative AI Market Outlook 2025: Key Opportunities and Challenges

Generative AI Market Outlook 2025: Key Opportunities and...

Automation and generative AI models are gaining popularity because of their ability...

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This is adland 2025: ‘Even without AI looming, jobs and budgets would be cut’

This is adland 2025: ‘Even without AI looming, jobs and...

Restructuring, hybrid working, a smaller talent pipeline – these are just some of...

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WPP Media downgrades UK growth due to new ad rules on less healthy food

WPP Media downgrades UK growth due to new ad rules on less...

Report released day after Mark Read announced he was stepping down as chief executive...

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Matt Salmon leaves Snap to join PubMatic

Matt Salmon leaves Snap to join PubMatic

He has been at Snap since 2022.

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What is WPP Media?

What is WPP Media?

The Campaign Podcast asks a simple question to the world's biggest media buying...

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Deep research in content marketing: Using ChatGPT, Gemini, and Perplexity for strategy

Deep research in content marketing: Using ChatGPT, Gemini,...

  Since late 2024, major players in the chatbot game have been rolling out a deep...

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Are blogs dead? I asked 10 marketing experts

Are blogs dead? I asked 10 marketing experts

Every few years, a new channel takes center stage — short-form video, podcasting,...

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Zappi’s CMO shares her secrets for building AI agents that nail brand voice, manage compliance, and more

Zappi’s CMO shares her secrets for building AI agents that...

“I tried using AI for our marketing content, but it just doesn't sound like us.”

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41 Instagram features, hacks, & tips everyone should know about [new data]

41 Instagram features, hacks, & tips everyone should know...

I’ve been in content marketing for about eight years, and I’ll tell you this golden...

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TikTok Launches New Platform to Help Musicians Maximize Their In-App Presence

TikTok Launches New Platform to Help Musicians Maximize...

The platform will provide audience engagement insights and integrated promotion...