Posts

Seo
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The CMO-CTO Power Struggle: Solving The Web Effectiveness Stalemate via @sejournal, @billhunt

The CMO-CTO Power Struggle: Solving The Web Effectiveness...

When marketing and technology clash, SEO and site performance suffer. Bill Hunt...

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YouTube Separates Organic & Paid Metrics In Channel Analytics via @sejournal, @MattGSouthern

YouTube Separates Organic & Paid Metrics In Channel Analytics...

YouTube now lets creators filter analytics metrics by organic versus paid traffic,...

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Google Deprecates Practice Problem Structured Data In Search via @sejournal, @MattGSouthern

Google Deprecates Practice Problem Structured Data In Search...

Google will deprecate practice problem structured data in January and clarifies...

Seo
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Perplexity Bets $400M On Snapchat To Scale AI Search Adoption via @sejournal, @MattGSouthern

Perplexity Bets $400M On Snapchat To Scale AI Search Adoption...

Perplexity will pay Snap $400 million to integrate its AI answer engine into Snapchat’s...

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Why AI Content All Sounds the Same & How SEO Pros Can Fix It via @sejournal, @mktbrew

Why AI Content All Sounds the Same & How SEO Pros Can Fix...

Unlock the secrets of AI content creation that actually gets cited. Learn how to...

Marketings
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Mel Edwards to step down from VML after 13 years at WPP

Mel Edwards to step down from VML after 13 years at WPP

She has most recently been global president at integrated creative network.

Marketings
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Brand Buzz: October's social media highlights

Brand Buzz: October's social media highlights

Campaign rounds up what brands got up to on socials last month.

Marketings
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'Soft nostalgia', 'middle of the pack', 'copy magic': creatives react to John Lewis' Christmas ad

'Soft nostalgia', 'middle of the pack', 'copy magic': creatives...

Creatives including Hermeti Balarin, Laura Rogers and David Wigglesworth give their...

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Movers & Shakers: VML, Pablo, Bicycle, Neverland, We Are Social, Leith, Radiocentre and more

Movers & Shakers: VML, Pablo, Bicycle, Neverland, We Are...

Welcome to Campaign's weekly round-up of the hires, departures and promotions across...

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Barbour partners Aardman for Wallace and Gromit Christmas spot

Barbour partners Aardman for Wallace and Gromit Christmas...

The film was created by Aardman in its Bristol studio.

Test