Marketings

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Channel 4 calls on ad industry to invest in trusted news: 'Outrage about ad placement quality must end'

Channel 4 calls on ad industry to invest in trusted news:...

Channel 4, commercial chief Rak Patel makes statement about the ad industry's role...

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Ogilvy UK promotes head of strategy Matt Waksman to group-level role

Ogilvy UK promotes head of strategy Matt Waksman to group-level...

Matt Waksman will report to James Murphy, chief executive of Ogilvy Group UK.

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Bicycle London appoints Simone Gayle as managing partner, digital and transformation

Bicycle London appoints Simone Gayle as managing partner,...

Gayle joined the shop in 2023.

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Why more brands should be considering an owned event strategy

Why more brands should be considering an owned event strategy

I find myself paraphrasing the Eurythmics and Aretha Franklin to tell you that brands...

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Microsoft Marketing Strategy: Multi-Audience Advertising at Scale

Microsoft Marketing Strategy: Multi-Audience Advertising...

When asking about the biggest brands in the world, Microsoft is obviously included...

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Top social media tools to boost your social strategy

Top social media tools to boost your social strategy

Every marketing campaign I’ve participated in has always had social media at its...

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The top inclusive marketing trends of 2025, according to Sonia Thompson

The top inclusive marketing trends of 2025, according to...

Welcome to Creator Columns, where we bring expert HubSpot Creator voices to the...

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B2B marketing team structures every company should consider

B2B marketing team structures every company should consider

Choosing your B2B marketing team structure hinges on two essential criteria: something...

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LinkedIn Provides Insight Into Top Opportunities for Graduates

LinkedIn Provides Insight Into Top Opportunities for Graduates

New insights into rising graduate roles based on LinkedIn insights.

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Meta Shares Tips on How To Avoid Financial Scams Online

Meta Shares Tips on How To Avoid Financial Scams Online

Meta's provided some new tips and pointers to help people avoid financial scams...