Marketings

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TikTok Looks to Gamify Livestream Engagement With Fan Clubs

TikTok Looks to Gamify Livestream Engagement With Fan Clubs

Another way to drive livestream engagement in the app. 

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BBC and Minecraft team up to create dino-themed building game for students

BBC and Minecraft team up to create dino-themed building...

The game features three models of dinosaurs from The BBC's Walking with Dinosaurs...

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Make space for customers to see their business as part of yours

Make space for customers to see their business as part...

I love talking to creative people because they always notice details that I don’t....

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Microsoft AI CEO: Bigger organisations are ‘starting to feel the pressure’ from AI

Microsoft AI CEO: Bigger organisations are ‘starting to...

Mustafa Suleyman was joined on the stage at Cannes by Colleen DeCourcy to discuss...

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Spark Foundry shoots into pole position in June media league

Spark Foundry shoots into pole position in June media league

Meanwhile, Stagwell rises up the holding company table

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Skin & Me launches SPF 50 daily moisturiser with maze pop-up

Skin & Me launches SPF 50 daily moisturiser with maze pop-up

Backlash created the event.

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Microsoft AI CEO: Proliferation of AI will drive up competition and quality

Microsoft AI CEO: Proliferation of AI will drive up competition...

Mustafa Suleyman is joined by Colleen DeCourcy to discuss how AI will democratise...

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Pinterest MD: 'Diversification' of media spend major issue for clients and agencies

Pinterest MD: 'Diversification' of media spend major issue...

Beth Horn was speaking in Cannes, where the social media platform launched new tools.

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Kate Stanners at Cannes: the best films cause viewers to act

Kate Stanners at Cannes: the best films cause viewers to...

Campaign speaks to Film president Kate Stanners about judging this year’s crop.

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Merlin Entertainments shortlists four agencies in creative review

Merlin Entertainments shortlists four agencies in creative...

Merlin is also running a media review.