Marketings

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Instagram Considers Counting Screenshots in its Engagement Metrics

Instagram Considers Counting Screenshots in its Engagement...

A new consideration for your IG strategy?

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Reddit Highlights Sports Engagement in the App

Reddit Highlights Sports Engagement in the App

Reddit says that sports discussion is seeing big increases in the app. 

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5 Market Research Trends Shaping Industries in 2025

5 Market Research Trends Shaping Industries in 2025

The pace of global business is accelerating, and market research is evolving just...

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Wikipedia parent set to pick Spin as social media agency

Wikipedia parent set to pick Spin as social media agency

Shop will create social video campaigns for the online encyclopedia.

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4Creative on Educating Yorkshire and embracing ‘unvarnished chaos’

4Creative on Educating Yorkshire and embracing ‘unvarnished...

Campaign speaks to 4Creative’s David Wigglesworth, Andy Vasey and Paul Gleeson about...

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Droga5 London appoints Charlotte Farrington as MD

Droga5 London appoints Charlotte Farrington as MD

Farrington joins Droga5 London’s leadership team alongside CEO Bill Scott, CCO Tara...

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Why western coffee giants are losing ground in China's coffee boom

Why western coffee giants are losing ground in China's...

China added 12,000 coffee shops last year, but why are western giants like Starbucks...

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WPP Media wins Mastercard’s global media account from Carat

WPP Media wins Mastercard’s global media account from Carat

The $180m win ends a 10-year relationship between Mastercard and Carat.

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Reinventing Work: How AI is Transforming Everything

Reinventing Work: How AI is Transforming Everything

Have you noticed that the way we work is shifting but can’t quite pin down what’s...

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Emotional Targeting: A Proven Path to More Leads and Sales

Emotional Targeting: A Proven Path to More Leads and Sales

Ever feel like you’re spinning your wheels with conversion optimization—testing...