Marketings

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Fever-Tree mixes it up with global creative review

Fever-Tree mixes it up with global creative review

Creativebrief is handling the process.

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Review of the Week: Nike Football shoots for the dark side

Review of the Week: Nike Football shoots for the dark side

Eight of the films were made by Wieden & Kennedy London, one was made by its...

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APA: Brands 'won't be content' with IPA rejection of forum for production company bidding

APA: Brands 'won't be content' with IPA rejection of forum...

News follows claims of networks 'pressuring' agencies to favour in-house production...

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Why Your Emails Won’t Reach Inboxes in 2025: Dirty Lists Are Killing Your Campaigns

Why Your Emails Won’t Reach Inboxes in 2025: Dirty Lists...

Every year, businesses lose thousands of dollars due to poor email list hygiene....

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AI Marketing Campaigns: Your 2025 Playbook for Strategy and Brand Benchmarks

AI Marketing Campaigns: Your 2025 Playbook for Strategy...

Forget old-school email blasts and A/B tested ad banners that take weeks to optimize....

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How I helped a CEO hit 3m LinkedIn views in 4 months

How I helped a CEO hit 3m LinkedIn views in 4 months

LinkedIn is the highest ROI channel for career growth, but many people aren’t prioritizing...

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Top 4 social media CRMs to grow your business in 2025

Top 4 social media CRMs to grow your business in 2025

Social media businesses face unique challenges in managing customer relationships...

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40+ buyer persona questions I ask to unlock better marketing results

40+ buyer persona questions I ask to unlock better marketing...

I once launched a campaign that I thought was airtight. We had crisp messaging,...

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AI predictions that will completely change marketing — and life — in 2025

AI predictions that will completely change marketing —...

For the past few months, I‘ve been deep in the trenches testing the latest AI models,...

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YouTube Expands Hype Creator Support Program, Adds Summer-Themed Stickers

YouTube Expands Hype Creator Support Program, Adds Summer-Themed...

YouTube's Hype program aims to help boost exposure for lesser-known channels.