Marketings

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B&Q sends man on mower to deliver DIY rallying cry

B&Q sends man on mower to deliver DIY rallying cry

Leo UK created the work.

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Can we talk about whether LHF brands should learn from Silk Cut?

Can we talk about whether LHF brands should learn from...

Navigating restrictions is a creative challenge, but it can also be a moral one.

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BBC spotlights Glasgow in next iteration of 'Made of here' campaign

BBC spotlights Glasgow in next iteration of 'Made of here'...

Work was made by BBC Creative and BBC Scotland Brand.

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Proud Robinson & Partners launches experiential arm Renaissance

Proud Robinson & Partners launches experiential arm Renaissance

Lucy Boyd, managing partner at Proud Robinson & Partners, will lead the new...

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Bridging the measurement gap in brand experience

Bridging the measurement gap in brand experience

Long gone are the days when brand experiences were one-off tactical moments in which...

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Godiva Advertising Campaigns: Marketing the Art of Gifting

Godiva Advertising Campaigns: Marketing the Art of Gifting

Godiva advertising is one of the most fascinating long-running case studies in branding....

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How Staples Learned to Be a “Baddie” Through Culture Marketing

How Staples Learned to Be a “Baddie” Through Culture Marketing

A frontline employee with a ring light and a TikTok account just did what years...

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Echo Chambers Are the New Attack Surface: How Social Engineering Evolved in 2026

Echo Chambers Are the New Attack Surface: How Social Engineering...

The most significant shift in cybersecurity isn’t a new exploit or zero-day vulnerability....

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Cindy Rose on new WPP strategy: ‘We don’t want to be a holding company any more’

Cindy Rose on new WPP strategy: ‘We don’t want to be a...

CEO can “see a path” back to growth for agency group, which will operate as a single...

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WPP Media and VML drive 8% UK decline for WPP

WPP Media and VML drive 8% UK decline for WPP

'Pressure' on WPP Media and VML drove WPP’s 7.6% decline in net revenues in 2025,...