Marketings

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Four agency groups in race to win Jaguar Land Rover global marketing account

Four agency groups in race to win Jaguar Land Rover global...

Integrated review encompasses most of British car-maker’s creative and marketing...

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11 Iconic Food Marketing Campaigns: A Comprehensive Analysis

11 Iconic Food Marketing Campaigns: A Comprehensive Analysis

The best food marketing campaigns know exactly how to hook us. They connect on an...

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Creating AI Roles to Grow Your Business

Creating AI Roles to Grow Your Business

Ever feel like your business is stuck in a loop of repetitive tasks and missed opportunities?...

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Marketing without the cringe: Jayde Powell on Gen Z audiences

Marketing without the cringe: Jayde Powell on Gen Z audiences

I am “just threw out my back while turning to adjust my seatbelt” years old, so...

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Is this the moment brands commit to women’s sport?

Is this the moment brands commit to women’s sport?

This week's episode of The Campaign Podcast highlights how women's sport has changed...

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Specsavers campaign shows why every word matters

Specsavers campaign shows why every word matters

It was made in-house by Specsavers Creative.

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No, Vine isn’t Coming Back

No, Vine isn’t Coming Back

Elon says that Vine is coming back in AI form, but that’s not entirely accurate. 

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Meta Outlines Performance Improvements Based on its Evolving AI Systems

Meta Outlines Performance Improvements Based on its Evolving...

Meta’s seeing increases in time spent, and better ad response, based on AI.

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Instagram Outlines Updated Performance Metrics, Including Audience Growth Indicators

Instagram Outlines Updated Performance Metrics, Including...

Some updated insights from IG, which could help you grow your audience.

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The Difference Between Search Engine Optimization and Generative AI Optimization [Infographic]

The Difference Between Search Engine Optimization and Generative...

As AI chatbots eat into search traffic, it’s worth considering how that impacts...