Marketings

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How marketers can boost their executives’ presence on LinkedIn, from a LinkedIn Top Voice

How marketers can boost their executives’ presence on LinkedIn,...

Of all the consulting requests I receive, helping executives (or their teams) strengthen...

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New Commercial Arts names Louise Bodily as managing director

New Commercial Arts names Louise Bodily as managing director

She will report to New Commercial Arts chief executive Hannah White.

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What's next for Accenture Song? CEO Ndidi Oteh at Campaign Live

What's next for Accenture Song? CEO Ndidi Oteh at Campaign...

Oteh spoke at Campaign Live in her first UK interview on the agency's plans under...

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Havas and Horizon partner on new joint venture

Havas and Horizon partner on new joint venture

The new entity, Horizon Global, boasts $20bn in global billings and combines its...

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YouTube Enables Users to Generate Alternative Endings for Shorts with AI

YouTube Enables Users to Generate Alternative Endings for...

YouTube's 'Extend with AI' feature is the latest AI slop generation process.

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Snapchat Shares Data on the Effectiveness of its First Impression Ads

Snapchat Shares Data on the Effectiveness of its First...

First Impression ads can help to raise brand awareness in a significant way. 

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Pinterest Provides Tips on How to Maximize Your Pin Listings

Pinterest Provides Tips on How to Maximize Your Pin Listings

A handy new guide for Pin marketers.

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Meta Outlines WhatsApp Updates, Including AI-Generated Backgrounds

Meta Outlines WhatsApp Updates, Including AI-Generated...

WhatsApp has provided a round-up of its latest feature updates. 

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LinkedIn Adds More Ad Automation Options for SMBs

LinkedIn Adds More Ad Automation Options for SMBs

Some new AI-powered ad updates to help improve your LinkedIn ad performance.

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The democracy void: why brands must step into the leadership gap

The democracy void: why brands must step into the leadership...

Audiences are looking for brands to make clear, tangible societal or ethical commitments.