Marketings
BBC spotlights Glasgow in next iteration of 'Made of here'...
Work was made by BBC Creative and BBC Scotland Brand.
Proud Robinson & Partners launches experiential arm Renaissance
Lucy Boyd, managing partner at Proud Robinson & Partners, will lead the new...
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Bridging the measurement gap in brand experience
Long gone are the days when brand experiences were one-off tactical moments in which...
Godiva Advertising Campaigns: Marketing the Art of Gifting
Godiva advertising is one of the most fascinating long-running case studies in branding....
How Staples Learned to Be a “Baddie” Through Culture Marketing
A frontline employee with a ring light and a TikTok account just did what years...
Echo Chambers Are the New Attack Surface: How Social Engineering...
The most significant shift in cybersecurity isn’t a new exploit or zero-day vulnerability....
Cindy Rose on new WPP strategy: ‘We don’t want to be a...
CEO can “see a path” back to growth for agency group, which will operate as a single...
WPP Media and VML drive 8% UK decline for WPP
'Pressure' on WPP Media and VML drove WPP’s 7.6% decline in net revenues in 2025,...
Pitch Update: Estée Lauder, Schweppes, Betway, Vinted,...
Campaign's weekly round-up of adland's latest account pitches, reviews and wins.
The Brandtech Group appoints Lisa De Bonis as UK chief...
David Jones’ marketing technology group selects CEOs in the UK, North America and...
